Elusive open of Surf 2015. 7th November, Coney Beach, Porthcawl.

It couldn’t have been a worse start to a surf event as heavy winds and near horizontal rain hampered the early light set up, but as the contest progressed, the clouds disappeared making way for some well deserved sunshine. The early difficult conditions improved as the tide pushed in past the harbour wall, to reveal some clean faces and peeling waves, this provided a platform for a dazzling display of surfing in all categories.

Despite a delayed start the contest ran like clockwork and as the sun started to fade the final hooter of the day sounded to wrap up an exciting day of surfing action.

Back to back wins saw Alex Morris, Max Payne & Emily Williams retain their Open, U/18 and Women’s titles respectively, Swansea’s Connor Griffiths picked up the Longboard title.

It wouldn’t be a contest without these guys and a big thanks goes to all; Bob & Anne Blythe, Stuart Bentley, Craig Burrows, Ray Samson, Coryn Daniel, Tim Aylet, Linda Sharp, Johnny Hillman and the CS crew, the Welsh Surfing Federation, Welsh Coast Surf Club, Hi-Tide Porthcawl, Bridgend Tourism, Ffion Matthews and  the SAS crew for organising a  fantastic beach clean. All the co-sponsors: Diplock Surfboards, Obsessive-Disorder, Koston Skateboards UK, City Surf & Skate Cardiff, Flow Surf & Skate Porthcawl.

Full results:

Open Men: 1st Alex Morris, 2nd Rhys Poulton, 3rd, Harry Cromwell, 4th Seth Morris.

Women: 1st Emily Williams, 2nd Gwen Spurlock, 3rd Frankie Pioli, 4th Jessica Tuckman

U/18: 1st Max Payne, 2nd Jack Mathias, 3rd Logan Nicol, 4th Dylan Ward

Longboard: 1st Connor Griffiths, 2nd Elliott Dudley, 3rd Greg Norman, 4th Steve Horn

Photos: Jonathan Payne

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7th November, Rest Bay, Porthcawl.

Co-sponsored by Diplock Surfboards, Obsessive-Disorder hardware, Koston Skateboards, Flow Surf & Skate, City Surf & Skate, and supported by the Welsh Surfing Federation, the Welsh Coast Surf Club, Christian Surfers and Bridgend Council.

In conjunction with the event, there will be a 2 hour beach clean between 12.00 – 14.00 supported by Surfers Against Sewage.

Full updates are available via our Facebook page https://www.facebook.com/elusive.clothing

Team rider Scott Eastwood rocks up to a glassy Summer swell in the Vendee region of France and takes full advantage.

Surfer/Author & Elusive ambassador Tom Anderson surfed his way to Senior Welsh Champion. In a hotly contested division and faced with challenging 4 – 5′ pumping conditions, Porthcawl based Tom delivered the goods to fulfil a lifelong dream.

Congratulations, a well deserved result!


Full competition results:

1 – Luke Hutchins
2 – E-Jay Cogger
3 – Eli Perrin-Davies
3 – Luke Barfield

1 – Jo Morris
2 – Seth Morris
3 – Jack Mathias
4 – Luke Barfield

1 – Cieran Hughes
2 – Jack Mathias
3 – Seth Morris
4 – Jo Morris

U18 Boys
1 – Rhys Barfield
2 – Arran Bright
3 – Cieran Hughes
4 – Logan Nicol

U18 Girls
1 – Emily Williams
2 – Niamh Mathias
3 – Bethan Lewis
4 – Ffion Hughes

U18 Longboard
1 – Arran Bright
2 – Oscar Arnold
3 – Harry Williams
4 – Tom Horn

Ladies Longboard
1 – Hazel Ilett
2 – Breige Lawrence
3 – Angharad John
4 – Georgina Lewtas

Woman’s Open
1 – Jo Dennison
2 – Emily Williams
3 – Gwen Spurlock
4 – Niamh Mathias

1 – James MacGregor
2 – Emily Arnott
3 – Owen Alexander
4 – Logan Nicol

1 – Rafie Gaskell
2 – Connor Griffiths
3 – Arran Bright
4 – Josh Hocking

1 – Tom Anderson
2 – Chris Seage
3 – Rudi Perin Davies
4 – Chris Griffiths

1 – James Jones
2 – Mark Vaughan
3 – Brad Hockridge
4 – Greg Owen

1 – Chris French
2 – Mark Vaughan
3 – Rob Silvey
4 – Chris Griffiths

1 – Chris Griffiths
2 – Brad Hockridge
3 – Colin Bright
4 – Ian Thomson

Open Men
1 – Rhys Barfield
2 – Alex Morris
3 – Mark Vaughan
4 – James Jones

photo: Mark Vaughan


A throwback video from 2013, team rider Eoin McCarthy Deering tests the cold waters of Iceland, all captured on Go Pro.

A few photos from a recent R&R trip, all set for 2015.

Happy New Year!

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Tom La Nord

A surfer turned author, although still surfer through and through. One of Tom’s main goals in life is to surf into old age, and although the years are slowly catching up with him, getting in the water is what drives him as much as ever. After some time competing (and usually losing), Tom was inspired by his passion for travel to write the iconic surf memoir Riding the Magic Carpet – a tale of worldwide trips culminating at South Africa’s Jeffrey’s Bay. While J-Bay is up there with the best waves Tom’s ever ridden, he’s a firm believer in the idea that the situation is as important as the waves, and cites some of his best sessions ever as taking place in a weird and wonderful range of places, from Taiwan to Trestles, low tide Snapper to low-tide Coney.

Tom’s trips have formed the basis for other books too. A hurricane season road-trip along the US East Coast formed the storyline for Chasing Dean and his exploits around our own British Isles were detailed in Grey Skies, Green Waves. Perhaps the least believable thing about Tom is that he is also a former PI, and it is some of these experiences that lie behind his debut thriller, released this autumn: The Actaeon Tide, which is currently being serialised in its entirety by the Western Mail. Spring 2015 will see the release of Code Black, a ‘Quick Read’ title which tells a few tales of the surfing that went down during the recent UK winter storms. He is currently working on a young adults novel for 2016.

Tom also rides for Flow Surf & Skate shop and Luke Young Surfboards, and is delighted to be coming on board as a brand ambassador for Elusive. ‘These guys absolutely, one-thousand per-cent share my idea of what a proper, organic, home-grown, counter-culture clothing label should be. Art matters, surfing is fun – and that’s all there is to it!’

Welcome to the team.




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